THE PROJECT
Along with Orbital Media Agency, I create an explainer-video for the adult version of the My Spira app; an app they developed to help children with asthma; adopted by five NHS clinical commissioning groups. I built the visual concept based on the educational and engaging experience the mobile application will provide to the adult’s users. Using elements from the design iteration developed in the previous project, I will create a video for their social media campaign.
THE FINAL EXPLAINER VIDEO
The client requested a 120 seconds video for their social media campaign.
Check it out below!
Client: Orbital Innovation
Illustration, Animation: Motion Box
Sound Design: Adobe Royalty free stock sound
STORYBOARD
This project was one of my final university projects, very exciting because I had a great storyline and I was able to create new illustrations.
DESIGN
The client guidelines for this project included a “fun and trendy” colour palette. So, the idea was to create simple illustrations, with characters and objects to provide a functional and clear storyline.
ANIMATION
This app focuses on educating adult audience to monitor and manage their asthma, in an engaging way.
Storytelling is about a young adult with asthma on a busy day performing different activities that will keep him occupied but on track, thanks to easy reminders and other features My Spira+ has to offer, helping him controlling his asthma all day long, no matter what!
It also contain educational and environmental elements that briefly explain what asthma is, and assistance for the patient e.g., by using the inhaler correctly the patient will use less medicines, therefore less impact on the environment.
THANK YOU!
